Massimo LaRocca

Massimo was born in Salerno started to work in the barber shop at the age of 16. Started traveling around Italia then jumped between England Germany and a few other locations in Europe. One day Massimo went on vacation to New York and felt that people needed his hands on it... He started fixing a lot of hair and decided to stay. He started working in New York at an upper west side in a little boutique salon and then moved to midtown to a big salon in the meat packing district in a loft salon, called Red Market. 

One day at fashion week he talked with Ric Pipino (a celebrity stylist) about opening a salon inside Ricky's. At the time it was called shears hustle and blow. We rocked and opened 3 of them now called Revolver. 

After Massimo left, he opened his own salon with his wife Naomi Okawa. Born and raised in Tokyo Japan, she was the one that helped make Massimo's dream come true.  

So far he is still rocking and loves what he is doing.


Massimo Salon, Inc.    |   179 Orchard Street  NYC 10002   |  |  
For appointments call: + 1 646.234.2724